Analytics & Insights

A Holistic View of Your Resale Business

Archive brings together data across resale and full price businesses to give brands clear visibility into customer behavior, inventory health, and business performance. Understand how customers engage across new and used, and where to optimize for growth and profitability.

Product Features

Holistic Customer Intelligence

Understand how customers discover, purchase, and engage across both new and resale, including cross-channel behavior, lifetime value, and the role resale plays in acquisition and retention

Inventory Health & Mix Visibility

Track resale inventory status across intake, processing, aging, and sell-through to understand supply mix, demand alignment, and where to adjust for sustainable growth.

Resale Performance Reporting

Measure resale-specific KPIs across supply, operations, and demand, connecting intake quality, pricing decisions, and fulfillment efficiency to financial outcomes.

Executive-Ready Insights

Clear, shareable views that help teams align on what’s working, what needs attention, and how resale contributes to broader business goals.

Benefits

Connect resale to the broader business with insights that prove how circular programs drive acquisition, retention, and repeat spend

Monitor inventory health and mix in real-time so teams can balance supply, demand, and pricing to support sustainable growth

Make more confident decisions with clear visibility into what’s selling, what’s aging, and where to optimize for long-term profitability

Analyze your holistic customer journey by viewing engagement and purchasing behavior across both new and resale